One of the most challenging things we are learning about is search engine optimization. Before PerfectlyFestive.com, I'd heard of the term- but I must admit- I really hadn't given it much thought. I mean, really, how hard can it be to have your site found on the internet? Surprisingly difficult is the answer. I've always heard of people that don't want things being seen having it published all over the place so I thought if we put up a site, instantly people would be able to see all of the wonderful products, how cute our site design is, etc. It is hard to have your site come up at the top of searches, especially when you decide to do it all yourself and not hire professionals. So we are learning, a little slower at times than I think we'd like to admit, but making steady progress.
I've been seeing the Lighted Uncle Sam Hats all over the place lately. On display at businesses as decorations, for sale on the internet, and at my house and our office. I must admit, on the internet, I keep hoping that we are going to pop up closer and closer to the top of the search results. As an internet shopper myself, I know that if I'm looking for something I usually don't go past that magical first page of search results.
So now you know that there is quite a bit of work that goes on behind the scenes to bring you these fabulous products. Maybe, like me, the next time you are searching for a product you'll check out page 2 or 3 on the search results tabs just to see who else is there. We do still have a few of the Lighted Uncle Sam Hats left in stock, so if you haven't gotten yours yet, be sure to order soon. They are truly one of the coolest 4th of July decorations on the market right now.